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Marketing and Strategy Department

The Marketing and Strategy Department offers outstanding educational opportunities in marketing, strategy, entrepreneurship, and leadership. In each of our majors, students have the opportunity to learn a healthy mix of theory and practice from dedicated faculty members. In addition, students have opportunities to meet and interact with alumni and other professionals who have been extremely successful in their fields.

Meet our Faculty and Staff

 

Utah Women & Leadership Project

UWLP

The mission of the Utah Women & Leadership Project (UWLP) is to strengthen the impact of Utah girls and women. We serve Utah and its residents by producing relevant, trustworthy, and applicable research, creating and gathering valuable resources, and convening trainings and events that inform, inspire, and ignite growth and change for all Utahns.

Learn more about the UWLP

News

Optima Recovery, started at Utah State University, wins $25,000 Grand Prize at Utah's statewide medical device competition "Bench to Bedside."

Optima Recovery, started at Utah State University, wins $25,000 Grand Prize at Utah's statewide medical device competition "Bench to Bedside."

A medical device firm started by a team of five interdisciplinary students from Utah State University, the University of Utah, and the University of Wyoming won the $25,000 grand prize at Utah’s statewide medical device competition. The firm, Optima Recov...

The Status of Women Leaders in Government – State of Utah

The Status of Women Leaders in Government – State of Utah

Organizations increasingly thrive when both men and women hold leadership roles and work together. Gender inclusivity in leadership benefits not only Utah’s businesses, but also its government organizations, such as state legislatures, city councils, and ...

Professor Sterling Bone Featured in The New York Times on Research Showing Black Business Owners Have a Harder Time Getting Coronavirus Federal Aid

Professor Sterling Bone Featured in The New York Times on Research Showing Black Business Owners Have a Harder Time Getting Coronavirus Federal Aid

A nonprofit sent Black and white “mystery shoppers” to branches of 17 banks, where they asked for loans under the Paycheck Protection Program. White customers got better treatment.