Minor in Marketing

The Marketing Minor prepares students for rapid career growth by teaching them how individuals and organizations can better understand and manage customers. In addition, the curriculum provides students with key focus and training on customer behavior, digital/online marketing, competitive intelligence, advertising, sales, and sustainability.

Minor Requirements (12 Credits)

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Starting Fall 2020, an overall GPA of 2.0 is required for enrollment in this business minor. A student from outside the Huntsman School who desires to pursue any business minor must recognize that there may be prerequisites to required minor courses and that a GPA of 2.5 must be obtained in minor courses in order for the minor to be awarded at graduation.

Course #	Course Name	Credits
MSLE 3500	Fundamentals of Marketing	3
MSLE 3620	Marketing Research and Analytics	2
MSLE 4510	Consumer Behavior	3
Choose 5 credits from the following:
MSLE 3200	Adobe Graphic Design	3
MSLE 3530	New Venture Marketing	3
MSLE 3630	E-Commerce and Internet Marketing	2
MSLE 3855	Sustainability Marketing	2
MSLE 4050	International Marketing	3
MSLE 4535	Promotional Strategy	2
MSLE 4545	Digital Marketing	2
MSLE 4555	Pricing & B2B Buyer-Seller Decisions	2
MSLE 4560	Strategic Sales	2
MSLE 4590	Marketing Strategy	3

Please check the catalog descriptions of marketing classes to see which MSLE classes have MSLE 3500 as a prerequisite.

 

Academic Advising

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Statewide Campus Advising

Students pursuing a distance education major must contact the advisors at their specific location.

Statewide Campus Advisors

Available Locations

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• Logan Main Campus
• Statewide Campuses: See Campus Availability at statewide.usu.edu