Minor in Marketing
The Marketing Minor prepares students for rapid career growth by teaching them how individuals and organizations can better understand and manage customers. In addition, the curriculum provides students with key focus and training on customer behavior, digital/online marketing, competitive intelligence, advertising, sales, and sustainability.
Minor Requirements (12 Credits)
Starting Fall 2020, an overall GPA of 2.0 is required for enrollment in this business minor. A student from outside the Huntsman School who desires to pursue any business minor must recognize that there may be prerequisites to required minor courses and that a GPA of 2.5 must be obtained in minor courses in order for the minor to be awarded at graduation.
| Course # | Course Name | Credits | |
|---|---|---|---|
| MSLE 3500 | Fundamentals of Marketing | 3 | |
| MSLE 4510 | Consumer Behavior | 2 | |
| MSLE 4590 | Marketing Strategy | 3 | |
| Choose 4 credits from the following: | |||
| MSLE 3855 | Sustainability Marketing | 2 | |
| MSLE 3620 | Research & Analytics | 2 | |
| MSLE 4580 | AI in Marketing Experimental Design | 2 | |
| MSLE 4535 | Promotional Strategy | 2 | |
| MSLE 4560 | Strategic Sales | 2 | |
Please check the catalog descriptions of marketing classes to see which MSLE classes have MSLE 3500 as a prerequisite.
Academic Advising

Allison Barry
Advisor
allison.barry@usu.edu
435.797.2272
Eccles Business Building 309
Last Names:A-L

Melissa Walker
Advisor
melissa.walker@usu.edu
435.797.2272
Eccles Business Building 309
Last Names: M-Z
Statewide Campus Advising
Students pursuing a distance education major must contact the advisors at their specific location.
Available Locations
- Logan Main Campus
- Statewide Campuses: See Campus Availability at statewide.usu.edu
