Minor in Marketing

The Marketing Minor prepares students for rapid career growth by teaching them how individuals and organizations can better understand and manage customers. In addition, the curriculum provides students with key focus and training on customer behavior, digital/online marketing, competitive intelligence, advertising, sales, and sustainability.

Minor Requirements (12 Credits)

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Starting Fall 2020, an overall GPA of 2.0 is required for enrollment in this business minor. A student from outside the Huntsman School who desires to pursue any business minor must recognize that there may be prerequisites to required minor courses and that a GPA of 2.5 must be obtained in minor courses in order for the minor to be awarded at graduation.

Course #	Course Name	Credits
MSLE 3500	Fundamentals of Marketing	3
MSLE 4510	Consumer Behavior	2
MSLE 4590	Marketing Strategy	3
Choose 4 credits from the following:
MSLE 3855	Sustainability Marketing	2
MSLE 4533	Big Market Insights from Big Data	2
MSLE 4580	Research Class	2
MSLE 4535	Promotional Strategy	2
MSLE 4550	New Product Ideation and Brand Growth	2
MSLE 4560	Strategic Sales	2

Please check the catalog descriptions of marketing classes to see which MSLE classes have MSLE 3500 as a prerequisite.

 

Academic Advising

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Statewide Campus Advising

Students pursuing a distance education major must contact the advisors at their specific location.

Statewide Campus Advisors

Available Locations

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• Logan Main Campus
• Statewide Campuses: See Campus Availability at statewide.usu.edu