Ken Snyder

Executive Director Shingo Institute and Senior Lecturer

Department(s):
  • Marketing and Strategy
  • Shingo Institute

Ken Snyder

Education

MBA, Harvard Graduate School of Business, 1980 Emphasis: International Business and Finance
BA, History, University of Utah, 1978

Biography

Ken Snyder has been the executive director of the Shingo Institute since 2015. He has also served as a member of the Shingo Executive Advisory Board since 2009 and as a Shingo examiner since 2010. Mr. Snyder developed an interest in Japanese business practices while living in Japan during the time he was a student. His interest led him to major in Japanese history from the University of Utah and then to pursue an MBA from Harvard Graduate School of Business for the purpose of working with a Japanese business expanding to the United States. Inspired by the work of Professor Mike Yoshino and Professor William Ouchi, Mr. Snyder wrote his master’s thesis on “Applying Japanese Business Practices in American Companies.”

Immediately after graduation, Mr. Snyder joined a Japanese electronics manufacturing company and helped lead the establishment of its U.S. affiliate company. As plant manager, and later president of that company, he led the company through the implementation of TQC, QC Circles, and later, JIT and kanban initiatives. After ten+ years with the Japanese company, Mr. Snyder led the startup of Progressive Impressions International (PII) in Bloomington, Illinois. There he created a “Lean accounting” system before the term even existed, and he led the growth of PII from pre-revenue to over $25 million in annual revenues. Before joining the Huntsman School, Mr. Snyder was president of Marketing Communication Inc., an operating division of Taylor Corporation, where he directed a group of six companies while growing revenues from $25 million to over $80 million. He joined the Jon M. Huntsman School of Business in 2008.

Book Chapters

  • Snyder, K., (2018). New United Motor Manufacturing Inc.: A Case Study that Informs the Shingo Model: Discover Excellence: An Overview of the Shingo Model and Its Guiding Principles. CRC Press; Taylor and Francis Group *
  • Caldwell, K., Edgeman, R., Snyder, K., (2016). Lean Techniques and the Shingo Prize: Juran's Quality Handbook: The Complete Guide to Performance Excellence. McGraw-Hill

An asterisk (*) at the end of a publication indicates that it has not been peer-reviewed.

Teaching

MGT 6870 - Global Strategic Thinking, Spring 2017
MGT 6870 - Global Strategic Thinking, Fall 2016
MGT 6800 - Shingo Model Practicum, Spring 2016
MGT 6870 - Global Strategic Thinking, Spring 2015
MGT 6520 - Enterprise Brand and Marketing, Fall 2014
MGT 3560 - New Venture Planning, Summer 2014
MGT 6870 - Global Strategic Thinking, Spring 2014
MGT 3560 - New Venture Planning, Spring 2014
MGT 6520 - Enterprise Brand and Marketing, Fall 2013
MGT 3560 - New Venture Planning, Summer 2013
MGT 3560 - New Venture Planning, Spring 2013
MGT 3560 - New Venture Planning, Fall 2012
BUS 3250 - Discussion With Business Leaders, Spring 2012
MGT 6520 - Marketing Strategy, Fall 2011
MGT 4520,6410 - New Venture Planning, Fall 2011
BUS 3250 - DISCUSS W/BUS LDRS, Spring 2011
MGT 6960 - PROF PAPER: FIELD STUDIES PROJ, Spring 2011
MGT 6520 - MARKETING STRATEGY, Fall 2010
MGT 4520 - NEW VENTURE PLANNING, Fall 2010
MGT 6520 - MARKETING STRATEGY, Summer 2010
MGT 6520 - MARKETING STRATEGY, Summer 2010
MGT 3500 - FUND OF MARKETING, Spring 2010
BUS 6250 - GRADUATE INTERNSHIP, Spring 2010
MGT 6900 - ST: MBA INT STUDY TOUR, Spring 2010
BUS 3250 - DISCUSS W/BUS LDRS, Fall 2009
MGT 4520 - NEW VENTURE PLANNING, Fall 2009
BA 3500 - FUND OF MARKETING, Summer 2009
BUS 3250 - DISCUSS W/BUS LDRS, Spring 2009
BUS 3250 - DISCUSS W/BUS LDRS, Spring 2009
BUS 3250 - DISCUSS W/BUS LDRS, Spring 2009
BUS 3500 - MARKETING PRINCIPLES, Spring 2009
BA 3500 - FUND OF MARKETING, Fall 2008