Minor in Consumer Psychology
The consumer psychology minor provides students with the knowledge, skills, and tools necessary to better connect business marketing strategies and decisions with different consumer groups' motivations, feelings, perceptions, decision-making processes, and purchasing/loyalty behaviors.
Minor Requirements (14 Credits)
An overall GPA of 2.0 is required for enrollment in this business minor. Students who desire to pursue any business minor must recognize that there may be prerequisites to required minor courses and that a GPA of 2.5 must be obtained in minor courses in order for the minor to be awarded at graduation. At least 9 of the 12 credits required for the minor must be completed at USU.
Complete ALL of the following courses:Complete at least 1 of the following courses:| Course # | Course Name | Credits |
|---|---|---|
| MSLE 3620 | Marketing Research and Analytics | 2 |
| MSLE 4510 | Consumer Behavior | 2 |
| PSY 3510 | Social Psychology (DSS) | 3 |
| PSY 4420 | Cognitive Psychology (DSS) | 4 |
| Complete at least 1 of the following courses: | ||
| Course # | Course Name | Credits |
| MSLE 4050 | International Marketing | 3 |
| MSLE 4555 | Pricing & B2B Buyer-Seller Decisions | 2 |
| Complete at least 1 of the following courses: | ||
| Psych 1400 | Analysis of Behavior: Basic Principles | 2 |
| Psych 1410 | Analysis of Behavior: Basic Principles Lab | 1 |
| Psych 3400 | Analysis of Behavior: Advanced (DSS) | 4 |
| Psych 3500 | Research Methods in Psychology | 3 |
| Psych 3510 | Social Psychology (DSS) | 3 |
| Psych 4950 | Undergraduate Apprenticeship in Psychology | 3 |
| Complete at least 1 of the following courses: | ||
| MSLE 4050 | International Marketing | 3 |
| MSLE 4555 | Pricing & B2B Buyer-Seller Decisions | 2 |
| MSLE 4580 | Artificial Intelligence in Marketing Experimental Design | 2 |
Academic Advising
Logan Campus Advising

Allison Barry
Advisor
allison.barry@usu.edu
435.797.2272
Eccles Business Building 309
Last Names:A-L

Melissa Walker
Advisor
melissa.walker@usu.edu
435.797.2272
Eccles Business Building 309
Last Names: M-Z
Available Locations
- Logan Main Campus
