Huntsman Alumni Magazine

Fall 2011

Future: USU grad creates and sells iFrogz business

By Steve Eaton

When he started college he paid his bills by launching a window-washing company.

Scott Huskinson, ’01, marketing, doesn’t appear to have changed much since then but his life sure has. In June, he and his partner, Clay Broadbent, sold iFrogz, the company they founded in 2006, for $105 million to a Salt Lake City company, ZAGG.

iFrogz sells accessories for mobile devices online and ZAGG sells mobile device accessories that protect personal electronic devices such as iPods and laptops. The two companies make complimentary products, so the merger means they can expand their offerings, said Robert G. Pederson II, co-founder and CEO of Zagg.

Mr. Huskinson, the CEO and president of iFrogz, said ZAGG did not purchase iFrogz because it was a struggling company in need of rescue. A press release issued by ZAGG last June said that in 2010 iFrogz generated $40.9 million and is expected to bring in more than $60 million in 2011.

Mr. Huskinson and Mr. Broadbent, who is the senior vice president of iFrogz, continue to run the company as a subsidiary of ZAGG. They shared millions from the sale with employees at all levels of the company.

“That’s just the philosophy that Clay and I had,” Mr. Huskinson said. “They helped us build it and they are going to share in it.”

Joshua Barns is an order fulfillment specialist and student at the Huntsman School of Business.

“Scott is a great example of what (author) Jim Collins calls a ‘Level 5 Leader,’” Mr. Barnes said. “He has a vision and works harder than anyone I know. It is mind-boggling to hear the amazing ideas Scott has for just about everything. At the same time he demonstrates an incredible form of humility you would be hard-pressed to find with people in his position anywhere else… He loves to work hard and play hard, to pay people what they earn and he puts integrity above everything else.”

Huntsman School recognized Mr. Huskinson’s exemplary leadership style by awarding him with the Professional Achievement Award in 2008.

Lori Kindred, a quality inventory auditor, called him “the maverick
of the headphone world.”

“Most corporate executives are about numbers, statistics, and ratings,” she said. “I am sure Scott pays attention to that also, but he makes us feel important and first on the list. That is rare in this cut-throat corporate world we all live in.”Mr. Huskinson said ZAGG has a similar culture to
iFrogz and he calls the merger a “perfect fit” that will allow both companies to grow. iFrogz will continue to approach the business the same way it has over the years, Mr. Huskinson said. There would be no reason to tinker with a philosophy that has served iFrogz so well and made it such a successful company.

“Our financials are very sound,” Mr. Huskinson said. “If we can be profitable doing things the way that we do them, why change?”