Arby’s parent company is buying Sonic in a $2.3 billion deal
Largest drive-in chain in the US, Sonic, is being acquired by Inspire Brands for $2.3 billion including debts. Inspire Brands is currently the parent company of chains such as Buffalo Wild Wings, Arby’s, and Rusty Tacos, owning over 8,000 locations across the US. At $43.50 a share, the acquisition will amount to $1.57 billion in cash. Inspire Brands is looking to continue purchasing more brands in the future.
- Inspire Brands is acquiring Sonic in a $2.3 billion deal that includes debt
- Inspire Brands CEO, Paul Brown, stated that the company is looking to acquire more brands that serve distinct customers. With its exotic drink variety and unique drive-in structure, Sonic has a consumer base unique to any other chain.
- What are the advantages and disadvantages of growth through acquisition?
- Why do you think it’s harder to manage brands “if they get too close together” as CEO of Inspired Brands Paul Brown stated?