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Justin Lawrence

Justin Lawrence

Assistant Professor


    Educational Background

    PhD, University of Missouri, 2017
    MBA, University of Iowa, 2012
    BS, Iowa State University, 2006


    Justin Lawrence, Ph.D., is an assistant professor of marketing at the Jon M. Huntsman School of Business at Utah State University. He primarily teaches courses in business-to-business channels strategy and salesforce management. Dr. Lawrence received a master's degree in Business Administration from the University of Iowa and a Ph.D. in Business Administration-Marketing from the University of Missouri in 2012 and 2017, respectively.

    Prior to pursuing his doctoral studies, Dr. Lawrence held leadership positions in sales and pricing at two Fortune 500 firms. These experiences shaped his approach to conducting research and serve as meaningful illustrations for his students in the classroom. Dr. Lawrence enjoys skiing, hiking, fishing, and spending time with his family.

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